A good kicking coach costs real money. A bad one costs you a winter. That math is worth taking seriously before you hand anyone a credit card, because the kicking instruction market is crowded, unregulated, and full of people who can kick but cannot teach. Here is how to tell them apart — and how to use a coach once you have found one.
Watch for these in the first session. They are cheap to give and impossible to fake for long:
“Kicking coach” covers several different jobs, and knowing which one you need saves you money. Some coaches are drill architects — great for young kickers building fundamentals. Some are film-first technicians — best when your mechanics are set and something specific has broken. Some are operation coaches who run live special-teams reps — priceless in August, unnecessary in January. The differences matter enough that I wrote a whole guide to the types of kicking coaches, because hiring the wrong species is the most common way families waste a season of budget.
The best coach in your state may not be in your state. Remote film coaching works, and it works well, but only when the film is good. Here is the standard:
If a remote coach just sends back “looks good, keep working,” you have paid for a compliment. The upside of remote work is price and access — you can get weekly eyes on your swing for a fraction of private-lesson rates, which is why I compare the full economics in camps versus private lessons.
Prices swing by market, so treat these as ranges rather than quotes. Group camps commonly run a few hundred dollars for a day. Private one-on-one lessons often land somewhere between hourly rates that reflect the coach’s experience and demand — ask what is included, because some coaches bundle film review and others charge for it separately. Monthly remote film review is usually the best value per dollar for a kicker who already has fundamentals, because you get repeated contact instead of one expensive afternoon. Whatever the number, judge it against feedback quality: a session that changes one thing permanently is worth more than three sessions that change nothing.
That test works because it measures the only thing that matters: did the coaching change the kicks?
When you are ready to go that route, I run exactly this kind of work through remote film review coaching — you send clean film and a chart, I send back the specific fixes and the drill to build them, and we re-test on film in two weeks. If you want to think through whether a coach is right for you at all, start with should you consider a kicking coach, and bring your camera to your very next session either way — film is the whole game.
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